Shralp Loam Collection

We'll start by saying you really shouldn't take this one too seriously. But we'll follow that up by saying every MTBer needs this beauty on their skin this summer.

For all you non-mountain bikers: Every outdoor sport has its own secret (i.e. kinda weird) vocab — surfers "get pitted," skiers "shred pow," and mountain bikers? Well, they "shralp loam." It's the kind of phrase that sounds completely unhinged to outsiders and totally normal to the one friend who plans their whole summer around loam (which is, yes, just really good dirt).

And we're sure you know who that one friend is. So this was basically made for them. Or, let's be honest, for you. And kinda for us, too. So grab one for you (or that loam-obsessed friend) in your fav color below.

Designed by Partner Artist Kathryn Becker, this one's got a 'lil story. Back when Kathryn was braving the Bend dating pool, she met a dude who loved to SHRALP THE LOAM. Capital letters fully earned, said every single time with maximum enthusiasm. Not quite her match... but the phrase? Comedy gold. So she did what any artist would do and turned it into a design.

👉 PS. She also wrote and illustrated a hilarious little book about her dating adventures - highly recommended. Check it out here

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